Good TiVo, Good.
Registered: May 2002
Location: Alviso, California
Originally posted by LifeIsABeach
According to RB the other choice was "Bongo", so we should all be happy they decided on TiVo!
Bongo was just a name we played with for a day or two, because it was in the right direction...short, fun, happy. That was early on in the find-a-name process, there were many, many other names we considered. Things like Lasso, Royo, Libre, JetSet...I still have the binder from the project. When we were done we'd worked through over 800 possible names.
Maybe I'll scan a few of the alternate logos/names and post them here one day.
Here's a bit of naming trivia for you...not long after we decided on TiVo as our name and logo, the entire company had an offsite. We went bowling. There weren't that many of us, we only took up about eight or nine lanes.
We split up into teams, and each team had a rejected company name as their moniker. We had shirts for each team, with the team name ('Team Royo', or 'Lasso', etc) embroidered onto the sleeve, and the old version of the TiVo logo on the front. I think there were eight different team shirts in all, each a different color.
Those would be collector's items...it would be pretty tough to come up with them all now.
Oh, and there were trophies. RB, of course, won for silliest bowling style. I came within a whisker of receiving the high score trophy, but it went to Steve, a long-time TiVo engineer.
It was a fun day.
TiVo Product Marketing
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